MAISEL & FRIENDS HOPFENREITER

I was invited by Maisel Brewery from Bayreuth to bring my ideas into a new concept restaurant they were planing. Their sublabel Maisel & Friends, who is specialized in craftbeer was going to open a new restaurant in Bayreuth dedicated to craftbeer, elaborated (street)food and urban art. This new hotspot called Liebesbier features plenty of original artworks by well known streetartist and I was lucky to be the one who designed their signature mural in the entrance hall. It shows the „Hopfenreiter“, my interpretation of a dark knight, entirely made of hops, bringing us the ultimate joy of beer. Further I painted a canvas with this guy, wich became also the label of a new beer, that is also called HOPFENREITER and was released since then annually. This special beer is a very strong double IPA and features a variety of different breweries who contribute their individual hops to the brew. 

Vidam-Hopfenreiter-web
Vidam-Hopfenreiter2-web
Vidam Hopfenreiter at Liebesbier Bayreuth

Photo by Adrian Keidel

Vidam Hopfenreiter at Liebesbier Bayreuth

Photo by Adrian Keidel

Vidam Hopfenreiter at Liebesbier Bayreuth
Vidam Hopfenreiter at Liebesbier Bayreuth
Vidam Hopfenreiter at Liebesbier Bayreuth
Maisel-and-Friends-Hopfenreiter-e1462346761494

Last two photos © by Maisel & Friends

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